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Muscular Hypertrophy Explained

Muscular Hypertrophy Explained

Muscular hypertrophy is the process of increasing muscle size through exercise and nutrition. It is a common goal for many people who participate in resistance training, and for good reason.

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Longevity is the goal

Longevity is the goal

Longevity is the goal if we want a life well lived, as they say. When I speak with people about transforming their health, I never speak in terms of how it will improve their looks or how much weight they would like to lose or how nice they want their abs to be....

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How to fail at achieving your fitness goals

How to fail at achieving your fitness goals

You read a lot these days about what you should do to improve your fitness, but sometimes looking at things from the opposite direction can be just as informative.  In this article we describe how to fail at achieving your fitness goals. So, here goes. ...

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Build muscle and lose fat

Build muscle and lose fat

Contrary to what many personal trainers and nutritionists believe it is indeed possible to build muscle and lose fat at the same time. Our clients often often enjoy this result. We agree with this quote from the article referenced below: "Although many people claim...

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Time Under Tension

Time Under Tension

The Importance of Time Under Tension Muscle is built through time under tension. Whether you are a man or a woman it is the same for all of us. And trust me, the goal is muscle. Not everyone has a desire to build a competition physique. Most want to be the best...

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Our Bodies Are Fantastic

Our Bodies Are Fantastic

We intrinsically know our bodies are fantastic and marvelous beyond comprehension. Yet, we often treat them as if they don’t matter, or that they will be okay despite our lack of care. Thus begins the inevitable decline of our health and wellbeing. Yet here’s the...

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